The Impact of CEO Power on Green Innovation and Performance in Manufacturing: A Mediational Analysis

Authors

  • Sarah Wambua Department of Business and Economics, Kenyatta University, Kenya

Abstract

This paper explores the dynamic relationship between CEO power, green innovation initiatives, and organizational performance within the manufacturing sector. This study employs a mediational analysis framework to examine how CEO power influences adoption and implementation of environmentally sustainable practices, subsequently affecting firm performance outcomes. By integrating theories of leadership and sustainability, the research aims to uncover nuanced insights into how executive authority shapes corporate environmental strategies and their economic impacts. This investigation contributes to both managerial practices and theoretical understandings by elucidating the pivotal role of CEO influence in fostering green innovation and enhancing organizational competitiveness in the manufacturing industry.

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Published

2024-04-15

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Section

Articles